Big Wants vs. Small Wants: A Fitness Professional's Guide to Daily Productivity
- Manny Fraser

- Nov 7, 2023
- 3 min read

In the world of fitness and personal training, we often encounter two kinds of desires: the "Big Wants" and the "Small Wants." The Big Wants represent our long-term goals, like achieving a certain level of fitness, launching a successful fitness business, or helping clients transform their lives. On the other hand, the Small Wants are the daily tasks and actions that propel us toward those larger aspirations. Balancing these desires and mastering the art of daily productivity is crucial for every fitness professional's success. In this blog post, we'll explore this dynamic and provide insights on how to stay focused and productive every day.
The Power of Big Wants:
1. Inspiration and Motivation: Big Wants serve as our North Star, guiding us through our fitness journey. They provide the inspiration and motivation needed to push through challenges and stay committed to our goals.
2. Long-Term Vision: They help us maintain a long-term vision for our careers and personal fitness. Whether it's envisioning a thriving training business or achieving peak physical performance, Big Wants give us something to strive for.
3. Setting Goals: Big Wants are transformed into specific, measurable, achievable, relevant, and time-bound (SMART) goals. These goals act as roadmaps for our fitness and professional endeavors.
The Challenge of Small Wants:
1. **Daily Distractions:** While Big Wants are powerful, it's the Small Wants that can often derail our progress. Daily distractions, like checking emails, scrolling through social media, or procrastinating, can chip away at our productivity.
2. Overwhelm: The sheer volume of daily tasks can be overwhelming, making it challenging to prioritize and tackle the most important ones that align with our Big Wants.
Mastering Productivity for Fitness Professionals:
1. Prioritization: The key to staying productive as a fitness professional is prioritization. Identify the Small Wants that will have the most significant impact on your Big Wants and tackle them first. Consider using techniques like the Eisenhower Matrix to categorize tasks.
- Urgent and Important: Tasks that align with your Big Wants and require immediate attention (e.g., client sessions, workout planning).
- Important but Not Urgent: Tasks that contribute to your long-term goals (e.g., marketing strategies, continuing education).
- Urgent but Not Important: Tasks that demand your immediate attention but don't directly impact your Big Wants (e.g., email replies, administrative work).
- Neither Urgent nor Important: Tasks that should be minimized or eliminated (e.g., excessive social media browsing).
2. Time Blocking: Create a daily schedule that allocates specific time blocks for different tasks. This helps you focus on one task at a time and prevents multitasking, which can decrease overall productivity.
3. Healthy Habits: Prioritize self-care and physical health. As fitness professionals, we must lead by example. Regular exercise, a balanced diet, and adequate sleep are essential for maintaining the energy and mental clarity needed for productivity.
4. Mindfulness and Focus: Practice mindfulness techniques like meditation to enhance your ability to concentrate. Minimize distractions by creating a dedicated workspace, turning off non-essential notifications, and setting boundaries with clients and colleagues.
5. Continuous Learning: Invest in your professional development by setting aside time for learning. This may involve reading fitness literature, attending workshops, or pursuing advanced certifications.
6. Delegate and Outsource: Don't hesitate to delegate tasks that don't require your expertise or can be outsourced. This frees up your time for higher-value activities related to your Big Wants.
As fitness professionals, our journey is a continuous pursuit of excellence. Balancing Big Wants and Small Wants while staying productive is the key to achieving our long-term goals. By prioritizing tasks, adopting time management techniques, and nurturing our physical and mental well-being, we can pave the way for personal and professional success. Remember, every small action you take today brings you one step closer to the big fitness dreams you aspire to achieve.
Optimize your productivity, and you'll not only transform yourself but also inspire and transform the lives of those you serve. Your path to success in the fitness industry is paved with dedication, daily actions, and the unwavering pursuit of your Big Wants.






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